Feminism in Television – Bitch Flicks

Friendship Is More Than Magic: Feminism and Relationships in ‘Puella Magi Madoka Magica’

Imagine a world where young girls are trapped in a system that sees them as commodities. Imagine that any girl could be tricked into giving herself up to a life that is by all appearances filled with magic, beauty, excitement, and good, but exists to feed off the energy of their spirit. The girls are purposely pushed to their limits. When they have become too cynical or burdened, the system condemns them and sends in younger counterparts to pick them off. Imagine that these girls are pitted against each other, that once they have been lured in with heroic, fairy tale trappings, they are encouraged to turn around and use the power that they should be grateful for to use and destroy each other. At the top of this system sits a small white creature. He just can’t understand why girls get so upset when they learn the facts of life they signed up for.

…..That wasn’t very hard to imagine after all, was it?

Kicking ass and taking names is more fun with your friends

This guest post by Kathryn Diaz appears as part of our theme week on Children’s Television.

…..That wasn’t very hard to imagine after all, was it?

The world of Gen Urobuchi and Alex Von David’s 12-episode anime Puella Magi Madoka Magica (PMMM from here on out) is a bleak one, and the frills of magic and a futuristic backdrop don’t make it any less recognizable. Girls of a certain age are propositioned by manipulative bastard Kyubey to make a contract with him. One wish, one miracle, and they can become beautiful guardians of justice. It’s the kind of rhetoric that sits next door to “any girl can be a princess” and “you can make your dreams come true if you just believe.” And yes, it’s a trap.

Kyubey is so cute you almost forget he’s evil.

The Magical Girls can’t use up too much of their magic, or else their soul gem becomes dirty. To keep the gem “pure,” the girls must earn grief seeds by annihilating witches. Sometimes this means letting a Witch get away with murder until it’s nice and big. Sometimes this means killing another girl for ownership of the seed. That’s just how it is. Don’t whine about hurting other girls, don’t you know they’re after you too? Don’t you want to do the smart thing? In Kyubey’s Magical Girl system–you perish as a girl or suffer long enough to turn into a Witch. That’s right. The Witches are the Magical Girls that couldn’t keep their gems pure enough and lost hope. But don’t expect Kyubey to say that before he orders you to defeat them.

What keeps PMMM from being more than just a grim tableau of systemized manipulation and elevates it into bona-fide feminist fairy tale territory is the girls that populate the landscape and the lengths they go to help each other. Meet Mami, Sayaka, Kyoko, Homura, and Madoka.

Mami Tomoe is the team mom. She comes onto the scene to the tune of her own theme song and invites Madoka and Sayaka over for tea and snacks after rescuing them from a Witch. Mami is the advice giver, the protector, the good example big sister. “It’s a really hard decision, isn’t it?” She says about Kyubey’s contract. “There’s no reason to rush into it.” Ever assertive, Kyubey interrupts, “Though for me, the sooner you decide, the better.” Mami dismisses him with a laugh, “Nobody likes a boy who pressures girls to do things.”

Sayaka Miki is the black-and-white idealist. She shuffles events, facts, and people into good or bad categories as quickly as she cracks jokes or shrugs off her angst. Sayaka is the one who realizes that she and Madoka can’t think of any good wishes because they’ve lived such sheltered lives and wonders why it’s so unfair. When being a Magical Girl doesn’t turn out the way she wanted, Sayaka resolves to keep fighting. “I’m going to be a different kind of Magical Girl from all of you,” she says. “I’ll be the only Magical Girl who won’t use her magic for herself.”

Kyoko Sakura plays a tough game. She’s a loner, and doesn’t have too many qualms with eliminating other girls or letting go of small prey. “The weak have to give way to the strong,” she says. But underneath her talk, Kyoko has a heart as sensitive as Sayaka’s, and her outlook on life has been earned just as bitterly as any other experienced girl’s. In the end, Kyoko can’t abandon a Magical Girl she identifies with, and proves that she’s as loyal as she is fierce.

Homura Akemi is a woman on a mission, and nothing and no one can stop her. Although we learn that Homura was once a timid girl, the young woman who races against time to stop Kyubey and save Madoka is anything but. Her aloof demeanor is her armor, and her determination is her greatest weapon. The core of Homura’s motive is love. Since she first became a magical girl, Homura has carried a devoted, undying love in her heart. “It’s the only thing I have left to guide me,” she confesses quietly.

Madoka Kaname spends most of the series as “the best friend” of the Magical Girls. She follows her friends on their hunts so they won’t be alone, crying, “This just can’t be right!” from the sidelines. She is a true comforter and supporter of the girls. It’s her hope from the time she’s rescued by Mami to the very end that Magical Girls stand with each other in spite of their differences and support one another.

As mentioned earlier, all these girls, in one way or another, eventually try to help each other in massive ways. These actions in all the forms they take are based in communicating experiences and developing empathy. Not only do these actions form the crux of the Magical Girls’ character arcs, but they serve as the major plot points of the larger PMMM plot. Let’s say that again: the most important events in this story are girls looking out for girls in a system where they are explicitly not supposed to.

Mami begins the story as Ms. Helpful, but her self-imposed responsibility for Madoka and Sayaka extends beyond showing them the ropes. Mami wants to give them what she never had: the right to an informed, carefully weighed choice. Mami tells Madoka and Sayaka about the lore of Magical Girls to make sure they’ll fully understand the tradition they’ll be becoming a part of. “You have the rare chance to have any wish granted, but remember that wish lies side-by-side with death.” She doesn’t bother with subtlety or ominous words. Life is too short for that, and her junior Magical Girls deserve better. Mami’s most meaningful reveal to the girls, however, is not in lore or an anecdote, but in her very personal feelings. “I only push myself and pretend to be cool,” she tells Madoka. “When I’m scared or hurting, there’s no one I can talk to. All I can do is cry on my own.” Madoka understands, or at least she does her best. She asks to be the person Mami needs and be her Magical Girl partner in justice. Madoka and Mami’s friendship is cemented through sharing and empathy. This has such a profound impact on Mami that she races and twirls through her next fight, overjoyed. “I’m not afraid of anything anymore,” she says. “Because I’m not alone anymore!”

Nothing raises the spirit like true friendship

The other profound heart-to-heart in PMMM is between Kyoko and Sayaka. When Sayaka takes the truth about Kyubey’s Magical Girl system particularly hard, Kyoko’s remedy is to take her out for some air and show Sayaka why her self-serving approach to life isn’t so bad after all. “If you only live for yourself, you only have your own mistakes to pay for,” Kyoko says. She didn’t always think that way, but when her selfless wish lead to the deaths of her whole family, she reconsidered. Kyoko’s tragic history doesn’t change Sayaka’s mind about being a selfless Magical Girl, but it does wash away the violent animosity between them and establish a deep understanding based on empathy. From this moment on, the two girls are bonded. Sayaka speaks candidly with Kyoko about her mounting disenchantment and grief. Kyoko comes to care for Sayaka enough to stay beside her even after she turns into a Witch. Because of how they’ve connected, Kyoko understands the kind of pain festering in Sayaka’s Witch. Since she cannot change her back, Kyoko decides to sacrifice her life to end Sayaka’s Witch, staying beside her to the very end and saving the rest of the Magical Girls.

Sass-offs make great groundwork for love and sacrifice

Homura, as it turns out, has been using her time manipulation powers to try and save Madoka from Kyubey. Over. And over. And Over. The more she tries, the more ruthless her determination becomes. Homura gives up all other hopes and aspirations for one impossible task. “It’s the only thing I have left to guide me,” she admits quietly. Why? Because Madoka was kind to her. She showed her friendship and love, and Homura can’t bear the thought of the world losing her forever. The story embraces this devotion when the reason behind Madoka’s exceptional magic potential is revealed. Every timeline Homura negated to save Madoka is stacked inside of her. Every time Homura decided not to give up, every time Homura let a piece of herself go so she could keep trying is nested in Madoka’s soul, and it has only made her stronger.

To repay Homura and save everyone she has ever loved, Madoka gets out from the sidelines and puts the strength Homura’s love has given her to good use. It turns out there is something in the world worth becoming a magical girl for: “I wish to erase all Witches before they are born. All the witches in all the universes, both past and future, with my own hands! All those who fought against Witches, who believed in hope as Magical Girls–I don’t want to see them cry. If any rule or law stands in the way of that…I will destroy it. I will rewrite it.”

Madoka rewrites Kyubey-archy and creates a new universe

That’s right. Madoka uses her wish to undo Kyubey’s system and ease the suffering of every Magical Girl there ever was and will be. No more systemized destruction between girls for Kyubey’s benefit. No more exploitation of girls’ hope. No more fighting Witches. Madoka takes the idea of ‘wish fulfillment fantasy’ to a spectacular new level, but I did say this story was a fairy tale, remember? As Madoka’s wish comes true, we see her visit girls in ancient civilizations, in war-ravaged countries, girls of color, girls with different languages, with different cultures and beliefs. She touches their soul gem to take the despair away and shares a moment of understanding with them. When they close their eyes they die, smiling.

This montage matters not just so we can cry into our laptops at the impossible beauty of a little girl willing a kinder world into existence, but so that we know Madoka has not invented world peace. The world still has curses. Life is still imperfect and girls still suffer and die young. Madoka isn’t even Madoka anymore. Standing with every Magical Girl at once means becoming primordial force in the universe, unseen and unknown to those that aren’t Magical Girls. What is achieved is fundamental comfort, peace, and hope. “You aren’t just giving us hope,” Mami says. “You’re becoming hope itself. The hope for us all.” Because Madoka has been a source of comfort and empathy from the beginning, this means that “the hope for us all” starts with reaching out to fellow girls and women across barriers. This means that standing with girls against forces that would have you tear each other apart can help change the world. Not too fantastical after all, huh?

Like all good fairy tales, PMMM sweetens all the tragedy that came before and wraps its rich symbolism in a neat bow. At the end, tucks you in bed with a moral to give sweet dreams:

“Don’t forget, always, somewhere, someone is fighting for you. As long as you remember her, you are not alone.”

And, you know, there’s always room to be that kind of Magical Girl too.

Kathryn Diaz is a writer living in Houston, Texas. You can follow her at The Telescope for more of her work.

‘Steven Universe’: A Superhero Team We Can Believe In

‘Steven Universe’ embraces non-traditional families. Steven is a perfectly happy kid, who is raised by three women who love him. The Gems are wonderful guardians for Steven, acting as mothers, sisters, and leaders to him. Even though the Gems and Steven don’t always see eye to eye, they always try to step beyond their comfort zones for one another. The Gems may not understand the concept of video games, but if Steven wants to go to an arcade, then they’ll go. If Steven wants to throw them several birthdays for the thousands of ones they haven’t celebrated, they’ll let him dress like a clown and play party games with them, because even though they don’t understand it, it clearly means a lot to Steven.

This guest post by Megan Wright appears as part of our theme week on Children’s Television.

In the past years, with all the superhero movies coming out, it’s no surprise that children’s shows would become especially interested in making TV shows to capitalize on the trend. Granted, Saturday morning cartoons have always featured some superheroes, but there have been a great deal of superhero shows coming out lately: Avengers Assemble, Ultimate Spider-Man, and Hulk and the Agents of S.M.A.S.H.!, are just a few examples. But Steven Universe, a show that revolves around a young superhero in the making, is one of the best – and most progressive – examples on television.

Steven is a young boy who gets his superpowers from his powerful gem passed on to him from his mother, who died after giving up her gem. Since his birth, Steven has lived with his mother’s former teammates, the Crystal Gems, who raise Steven and help train him to become a Crystal Gem.

Steven Universe embraces non-traditional families. Steven is a perfectly happy kid, who is raised by three women who love him. The Gems are wonderful guardians for Steven, acting as mothers, sisters, and leaders to him. Even though the Gems and Steven don’t always see eye to eye, they always try to step beyond their comfort zones for one another. The Gems may not understand the concept of video games, but if Steven wants to go to an arcade, then they’ll go. If Steven wants to throw them several birthdays for the thousands of ones they haven’t celebrated, they’ll let him dress like a clown and play party games with them, because even though they don’t understand it, it clearly means a lot to Steven.

Steven also has a good relationship with his father, who doesn’t live with the Gems, but rather in his van. Greg Universe may not always understand the Gems and vice versa, but they get along for Steven’s sake. And even though Steven’s superpowers make Greg nervous, he’ll try to understand and help his son with them. The series makes it clear that one of the reasons Steven is such a carefree and sweet child is that he was raised in a positive environment, with four adult figures who clearly care and love him. His ideas, even if they don’t always work, are praised; his enthusiasm for everything encouraged. Even when his superpowers don’t work, the Gems always try to help him get better as a hero.

Family Portrait: The Gems (and their weapons) and Steven

Most superhero shows have mainly male superheroes as either the focus of the show, or the majority of the team. It’s interesting to see a show that revolves mainly around women with superpowers. Due to his young age, Steven’s powers are inconsistent, so most of the monsters that the Gems battle are defeated by his teammates: Garnet, Amethyst, and Pearl. These characters each come equipped with their own special gems, weapons, and superpowers, making them the strength behind the superhero show.

One of the best things about the Gems is how different they are from one another, both in personality and body type. Everything about these characters differs physically: hair, weight, height, superoutfits, etc. Young girls watching this show can probably identify with Amethyst’s outfit of jeans and a shirt, Pearl’s skirt and tights, or Garnet’s shades than they can with Black Widow’s catsuit. It also passes on the message that you don’t have to look a certain way to be a superhero. For girls who constantly have to see huge breasts, skin-tight costumes, and somehow impeccably styled hair if they want to see a female superhero, this show has to be a relief.

Even better is the fact that the Gems all have their own personalities, which go much deeper than most kid shows’ characters. Pearl is orderly and the most cautious of the Gems, but it’s mainly the result of trying to protect Steven on missions. It also doesn’t take away from her abilities as a superhero – she doesn’t shy away from violence and is a master swordswoman.

Meanwhile, Amethyst is much more disorderly and has a lax personality about most things, which leads her to clash with the other Gems. This is explored in “Tiger Millionaire,” an episode where it’s discovered that Amethyst has been participating in underground wrestling in order to get out all her energy and frustration with the other Gems. By the end of the episode, Pearl and Garnet understand Amethyst’s frustration, and support her wrestling.

Garnet is the team leader, a quiet and stoic personality who commands the Gems and keeps them in line. She’s frequently seen going off on missions of her own, and she is the most powerful of the Gems. Her cool head helps keep Steven safe, and keeps Pearl and Amethyst from bickering all the time.

The Gems (from left to right): Pearl, Amethyst and Garnet — The Gems (from left to right): Pearl, Amethyst, and Garnet

The series empathizes teamwork between women rather than fighting. While Amethyst and Pearl might not always get along, the show makes it clear that they are still close teammates. In “Giant Woman,” it’s revealed that Pearl and Amethyst can form together to make Opal, a single being who is a powerful combination of their personalities, weapons, and skills. Unfortunately, because their attitudes clash most of the time, they have a hard time forming her. It’s only when they put their bickering aside that they can become Opal, which gives them an advantage in battle. Opal allows them to crush enemies that they would have been stumped by otherwise. The show empathizes that when women work together, they are more powerful.

I’m a feminist and a superhero fan, and sometimes those two loves conflict. I adore superhero comics, movies, and television shows, but I still have to acknowledge they have their problems. Most women are dressed in skin-tight outfits or barely any clothes at all, women are still in the minority numbers on teams, and there still hasn’t been a movie released yet that has a female as the main superhero.

What Steven Universe gives me is a show that offers a distinctively different take on female superheroes – they’re the most powerful beings on the show, they wear outfits that actually look useful for fighting crime in, and the show allows them to show their inner personalities as well as kick ass. I’m so excited that there’s a show out there like this for young girls: one that reinforces positive cooperation between women, that allows their female characters to have each have their own body types and personalities, and lets them see strong females that don’t apologize for their power.

Megan Wright is a TV reviewer for Gotta Watch It. This is her second time as a guest writer for Bitch Flicks.

Was ‘Jem and the Holograms’ a Good Show for Little Girls?

Though the show’s focus on romantic love, fashion, and female rivalry are of dubious value, there are definitely a lot of good things going on with ‘Jem and the Holograms’: the notion that fame and fortune should be used for philanthropic means, that female friendships can be strong and form an important network of support, and that a sense of community is crucial.

This repost by Amanda Rodriguez appears as part of our theme week on Children’s Television.

As a little girl growing up in the 80s, I loved the show Jem and the Holograms. I confess that I still have a bunch of the songs from the show that I listen to from time to time (occasionally subjecting my spin class attendees to a Jem track on my workout playlists). Looking back now as an adult feminist, I’ve wondered how the show influenced me and whether or not that influence was a positive thing. *I did a similar assessment of another of my much-loved 80’s cartoons called: She-Ra Kinda Sorta Accidentally Feministy.*

There are a few potential not-necessarily-empowering aspects of Jem. Firstly, the show is fashion-obsessed and revolves around the characters’ fashionability. Unlike most cartoons where the characters mostly wear the same outfit in every episode, the thin female bodies of Jem‘s characters are adorned in multiple wardrobe changes often within a single 20-minute episode. Fashion and modeling, we know, are traditionally coded as female. The fashion world is extremely hard on women, placing undue emphasis on their bodies, especially on the thinness of those bodies. The drummer (and Black bandmate) Shana, however, designs clothing, so there is an aspect of fun creative expression at play here. Not only that, but the band Jem and the Holograms gets into the world of fashion and music in order to maintain the foster home for young girls that they run.

In this light, being on the cutting-edge of fashion, making money, being famous, and maintaining their record label (Starlight Music) is all a means to a philanthropic ends. The band often performs benefit concerts, singing many songs that deliver a positive message about fair play, hard work, creativity, education, and friendship to its young, predominately female audience. Jerrica Benton (Jem’s alter ego) must become a savvy business woman in the advent of her father’s death in order to run her inherited huge record label while living with her beloved foster girls, trying to give them good, happy lives. Jerrica and her friends are capable, ambitious women who thrive in the business world and do so for noble reasons. That type of female representation is all too rare in any pop culture medium, and it definitely had a positive effect on my impressionable younger self.

Another aspect of the show that could be a negative for little girls was all the female rivalry. The primary focus of the show was the often high-stakes band rivalry between Jem and the Holograms and their nemeses (another all-female band), The Misfits.

Misfits Close-up — The Misfits: Roxy, Pizzazz, & Stormer

The Misfits were mean, reckless, and ruthless in their pursuit to beat Jem at everything. They’d lie, cheat, commit crimes and sabotage, and endanger the lives of Jem and her bandmates in order to win at any cost. They even had a song called “Winning is Everything.” True story.

[youtube_sc url=”http://www.youtube.com/watch?v=CMlneySmI3g”]

Though Jem passes the Bechdel Test with flying colors, this dangerous female rivalry is troubling, reinforcing mainstream media’s insistence that women can’t be friends; they must, instead, compete for resources, men, and general approval. Instead of the bands being able to cooperate and collaborate, they are mostly at each other’s throats (with The Misfits, of course, being the instigators). The upside of this rivalry is that the major players are all women. The characters with all the talent, power, and agency are women. The epitome of this is the all-powerful matriarchal figure of Synergy. She’s a basically sentient hologram generating computer system. She gets Jem and her crew out of countless jams, operates as home base for their operations, and acts as a concerned, maternal mentor for them. Though Synergy is a computer system, she has awesome power and Jerrica/Jem often goes to her for counsel.

Synergy to Jem — “Synergy, create a hologram of Jem.”

Not only that, but even the cruel Misfits are given depth over time. My favorite character (on whom I had a serious girl-crush) was Stormer, the blue-haired Misfit who was a bad girl with a heart of gold. When her bandmates crossed the line, she would always undermine their machinations in order to do the right thing, often saving the day. We also learn that Pizazz, the ringleader and front woman for the band, struggles with her former identity as: Phyllis, a rich girl with a neglectful father whose approval and attentiveness she could never garner. Despite the contentiousness of the rival bands’ relations, the fact that women are the primary actors and reactors gives the show a variety of female perspectives and permutations, which is what’s so often lacking in current female representations in film and on TV.

In fact, there are hardly any male characters in the show at all. There are only two to speak of: Jem/Jerrica’s love interest and road manager, Rio Pacheco, and The Misfits’ slimy band manager, Eric Raymond. Later the lead singer of The Stingers, Riot, enters the scene with his ridiculous hair and obsession with Jem. These male characters’ relevance and even usefulness was often in question. Eric was incompetent at all of his scheming in a distinctly Road Runner style. Jem/Jerrica couldn’t even confide her secrets in Rio, and he was often left waiting in the dark for situational resolutions. I often questioned how healthy for young girls the representation of the love triangle involving Rio, Jem, and Jerrica was. It was bizarre that Jem was Jerrica, so Rio was essentially cheating on his girlfriend…with his girlfriend. There was even an episode where Jerrica gets tired of being herself and her Jem personae, so she dons a hologram of a completely new appearance. Rio falls in love with her, too, and they share a kiss. Though the inherent deception on all sides of the relationship is not good role modeling, maybe it’s important that Rio loves Jerrica no matter what physical form she takes on.

I am in love with this Rio & Jem cosplay duo. — I am in love with this Rio and Jem cosplay duo.

The band itself, Jem and the Holograms, was also surprisingly racially diverse. The drummer, Shana, was Black, and the lead guitarist, Aja, was Asian. They later added a new drummer, Raya, who was Latina, when Shana took up bass guitar. Though the front woman for the band (who couldn’t actually play an instrument) remained a white woman, with the addition of Raya, there were actually more women of color in the band than white women. I don’t know if I’ve ever seen that kind of ratio on a TV show that wasn’t specifically targeted at people of color.

Jem and all the Holograms — Jem, Kimber, Aja, Raya, and Shana

Though the show’s focus on romantic love, fashion, and female rivalry are of dubious value, there are definitely a lot of good things going on with Jem and the Holograms: the notion that fame and fortune should be used for philanthropic means, that female friendships can be strong and form an important network of support, that a sense of community is crucial, especially that of an older generation of women actively participating in that of teenage girls, that the arts should be respected and fostered, and that the virtues women should value in themselves should include honesty, compassion, fairness, determination, and kindness. Maybe I’m biased because I always thought the show was “truly outrageous,” but the good seems to outweigh the bad, giving us a series about women that tried to teach little girls how to grow up to be strong, ethical, and believe in themselves.

Bitch Flicks writer and editor Amanda Rodriguez is an environmental activist living in Asheville, North Carolina. She holds a BA from Antioch College in Yellow Springs, Ohio and an MFA in fiction writing from Queens University in Charlotte, NC. She writes all about food and drinking games on her blog Booze and Baking. Fun fact: while living in Kyoto, Japan, her house was attacked by monkeys.

The Feminism of ‘Sailor Moon’

This has been a post I’ve been meaning to write for a long time. I’m an absolutely die-hard fan of ‘Sailor Moon,’ and part of that is because it served as my childhood introduction to feminism. That might be a little bit hard to believe, considering the superheroines of the show are known for outfits not much more revealing than Wonder Woman’s. Silly outfits aside (you get used to them), this show was absolutely groundbreaking. Its protagonists are 10 realistically flawed, individual and talented teenage girls (and women) who, oh, you know. Save the world.

Sailor Moon characters

This repost by Myrna Waldron appears as part of our theme week on Children’s Television.

This has been a post I’ve been meaning to write for a long time. I’m an absolutely die-hard fan of Sailor Moon, and part of that is because it served as my childhood introduction to feminism. That might be a little bit hard to believe, considering the superheroines of the show are known for outfits not much more revealing than Wonder Woman’s. Silly outfits aside (you get used to them), this show was absolutely groundbreaking. Its protagonists are 10 realistically flawed, individual and talented teenage girls (and women) who, oh, you know. Save the world.

First, let me take you back in time to the summer of 1995. I’m a 9-year-old Canadian girl with a lot of time on her hands. I’m bored out of my mind, because there’s very little on television that appeals to me. Sure, there were shows made for girls back then. But they were Care Bears and My Little Pony (and I sure as heck don’t mean the Lauren Faust version) and obviously meant for very young girls. Jem and She-Ra are long since off the air, and the Powerpuff Girls won’t premiere for another three years. Generally, my choices were gender-neutral shows like Alvin & The Chipmunks, or male-audience shows like the 90s revival of Spider-Man. I wanted a little action. And, bless the alignment of the stars, I see this commercial for this new show called Sailor Moon. The stars aligned so perfectly that I happened to tune in on August 28, 1995, the day that Sailor Moon premiered on YTV. I was hooked after one episode, and I can honestly say that this show changed my life.

So why is Sailor Moon feminist, besides having a mostly female cast? I have decided to take a page from my previous feminist Disney Princess essay and go through the characters individually, and explain why I, as a feminist, value them. Although I initially got into Sailor Moon via the English version, I will be basing my analysis off of the Japanese version of the series. I have long since felt that the English version does a disservice to its fans by making the characters immature, censoring homosexuality, and stereotyping what it is to be a teenager. I will also plead artistic license on the spelling and order of the names. So, without further adieu, the Sailor Soldiers.

Sailor Moon/Usagi Tsukino:

Our heroine. Our very flawed heroine. And how refreshing that is! Instead of a very boring Superman who could do no wrong, here was a fairly young teenager thrown into an overwhelming situation, and reacting negatively to it. She’s clumsy, she’s a glutton, she’s a crybaby. And that’s okay! Teenagers are allowed to have flaws, and superheroes should too. Usagi has demonstrated time and time again that her love for her friends and family is more important to her than anything else in the world. She will give anything, including her life, to make sure that they live on in peace and happiness. As we see in flashbacks during the R movie, she’s the type of person who is willing to be friends with everyone, including the loners and the outcasts. She’s got a tremendously strong moral compass, and is a consummate optimist. Her relationship with Mamoru is firmly established as one of unconditional trust, support, and equality. Overall, Usagi’s character establishes that a good leader does not have to be someone unrealistically perfect. A good leader just needs to care for everyone equally.

Sailor Mercury/Ami Mizuno:

Ami is by far the most popular character in the show (on both sides of the Pacific). It has been theorized that this is because she exhibits the character traits most valued in Japanese society. She’s incredibly studious, brilliant, analytical, and humble (some might even say submissive). What I appreciated most about Ami is how she approaches situations with logic rather than with emotion. Her style of fighting is mostly defensive, so she acts in a support role on the team. She is by no means not valued by the others, as they often turn to her to give the answers that intuition alone cannot determine. In her civilian life, we see that she is very shy, and is sometimes uptight. She also exhibits a tendency to be insecure, and has taken it very hard that her devotion to her studies has ostracized her from her peers. Ami’s character establishes that even the most mature teenager doubts themselves sometimes, and that it’s okay to do so. It’s very feminist to say that we’re allowed to see doubts in ourselves, and that it’s okay to play a supporting role rather than to be a leader.

Sailor Mars/Rei Hino:

Rei’s character is probably the most unfairly treated by the fans, and especially by the dub. Yes, she and Usagi argue all the time. Friends sometimes do that. One aspect of Rei’s character that gets lost in translation is just how close she is to Usagi. The inners usually refer to each other with the “-chan” suffix, which usually denotes a female friend. Rei, however, just calls Usagi “Usagi.” To leave off a suffix indicates incredible closeness, like the relationship between best friends. Now, as for Rei herself, she has some traits that feminists definitely value. She’s very ambitious – she has some interest in men, but would rather focus on achieving her career dreams first. She’s also quite generous – she offers up space in Hikawa Shrine for her friends to study in, and joins them, even though she doesn’t need to take a high school entrance exam. She does this entirely out of solidarity. She also regularly uses her gift of premonition to help her friends, not herself. Rei is someone who knows exactly what she wants out of life – her confidence contrasts nicely with Ami’s character. Here is a character who encourages women to dream, and dream big.

Sailor Jupiter/Makoto Kino:

Makoto is one of the more interesting characters when cast into a feminist light. What Makoto is good at, and the things she loves doing most, are traditionally domestic hobbies like cooking, baking, and cleaning. Being domestic is not the least bit anti-feminist, as women should be able to be whatever makes them happiest. One subtle aspect of her character is her body insecurity, which is a common issue for women that gets comparatively little media attention. As a very tall, athletic and curvy girl, Makoto often feels self-conscious about her body – especially since she is stereotyped by others as a tomboy. She breaks the stereotype of what certain “types” of women are “supposed” to be interested in. She is much more boy-crazy than the others, but I see this more as a manifestation of loneliness. She is an orphan, and while incredibly independent, she has no one besides her friends to confide in. Makoto is one of my favourite characters because she does not allow herself to be confined to anyone’s idea of what a young woman should be. Her protective instincts and fierce independence are incredibly admirable.

Sailor Venus/Minako Aino:

Minako combines a few of the traits of the others (leadership and bad habits from Usagi, ambition from Rei, athleticism from Makoto) but still manages to stand completely on her own. As the personification of the Goddess of Love, Minako’s made it her life’s mission to bring love and joy to others. Her career ambitions are even more defined than Rei’s, as she is shown actively pursuing becoming an idol singer. She was also chronologically the first Soldier to awaken, and this was an inspiration of strength, independence and courage for Usagi. Her backstory, which revealed that she chose to fake her own death rather than come between her two best friends’ romance, despite being in love with one of them, shows tremendous self-sacrifice. Although I would hope no one would have to make the choice Minako did, it’s an important message that sometimes our dreams don’t work out, but that people go through tremendous maturity and growth when they learn to let them go and seek out new dreams. Venus’s self-confidence and determination towards her dream career is another good message – learn what you’re good at, love what you’re good at, and don’t let anyone try to bring you down.

Sailor Chibi-Moon/Chibiusa Tsukino:

Long story short, she’s Usagi’s future daughter, and she’s like her in every way. Starting with the S season onwards though, she starts to come into her own as a distinct character. Usagi has a natural ability to befriend people, but Chibiusa is lonely and, having grown up in isolation as the crown princess, doesn’t really know how to approach people. She also starts out spoiled, but it is excused in that she is physically about 5 years old at her introduction. Where Usagi is ditzy and flighty, Chibiusa is often surprisingly wise beyond her years and is an excellent student – traits, I believe, she inherited from her father. One feminist aspect of her character is her devotion and admiration for her mother. By this, I mean Neo Queen Serenity, not Usagi. Chibiusa values NQS’s grace, maturity and strength. Her greatest dream is to become a mature young woman like her mother eventually became. Chibiusa herself eventually ages to about preteen/early teen age and is much more emotionally mature than how she was at the beginning of the series. This shows the series’ willingness to allow its characters to grow and change, like a real woman would.

Sailor Pluto/Setsuna Meioh:

The Outer Senshi as a whole are noted for being a little bit older (with one…interesting exception) and a little bit wiser than the Inner Senshi. No one personifies the gifts of age and wisdom better than Setsuna. She is the Guardian of Time, and is thus more-or-less immortal because of her duties. However, her duties, as important as they are, are also a curse. She must remain aloof and separate from the others, except in times of crisis. We see glimpses of the loneliness (loneliness is kind of a theme in this series) this causes, but she is incredibly stoic and refuses to let this on to others. She is not truly aloof, as we see in her relationship with Chibiusa. She is incredibly kind and supportive to her, and many have recognized this as a kind of bittersweet maternal instinct. When she adopts a civilian life, she is established as a brilliant scientist, with skills in both biology and physics. This is an important feminist message, as it reaffirms that women have equally valuable skills to offer in the maths and sciences.

Sailor Uranus/Haruka Tenoh:

I’m going to digress a little before I get into analyzing Haruka’s character. Uranus and Neptune were my first introduction to homosexual relationships. Although they were never shown kissing, it was obvious to me that they were in a romantic relationship. And, because I benefited from a largely agnostic upbringing, my only thought as a kid was, “Well, that’s unusual, but so what?” I credit these two characters for showing me that a lesbian relationship is just as loving and just as valid as any other one. It is a feminist belief that people should be allowed to embrace and affirm their sexual identities. Now, as for Haruka herself, she’s one of my absolute favourite fictional characters. She’s even more tomboyish than Makoto (she often physically presents herself as male, though since she identifies as female she is not transgendered) and is an incredibly talented athlete and race car driver. She also possesses a genius intellect. Despite her tough exterior, she shows a “softness” streak in her personality. In the S season, she is much more uncomfortable with the harsh choices she and Neptune must make in order to prevent the world’s destruction. In the episode when Usagi’s heart crystal is stolen, Haruka is shown slamming down in frustration and grief at the thought of having to sacrifice Usagi’s life should her heart crystal be one that forms a world-saving talisman. Haruka is wracked with guilt and sees her hands as being dirty, and must be reminded by Michiru that although the sacrifice of three innocent people is horrible, the destruction of the world is much worse. She is thus an example of someone who defies the stereotype of the tough, masculine woman by demonstrating empathy and vulnerability. In addition to this, many of the younger fans have had difficulty understanding Haruka’s appearance and sexuality (such as thinking that she’s a hermaphrodite or carries the soul of her nonexistent twin brother or something), so she’s an important example of how gender expression and sexuality can and will differ from the “norm.”

Sailor Neptune/Michiru Kaioh:

The polar opposite of Usagi. And that’s great, because one of this show’s greatest strengths is to show how diverse young women can be. Michiru is a gifted artist, both as a violinist and as a painter. She is about 15-16 when she is introduced, but has already made a career as a world-class performer and artist. Haruka often plays piano as her duet partner. She is also quite athletic, but prefers swimming (since it is her element) to running. She complements Haruka’s outward masculinity by presenting herself with a traditionally feminine appearance. Similarly, while Haruka is the “softer” of the two when it comes to performing their duties, Michiru defies the ultra-feminine stereotype by having a much colder and more determined outlook. She and Haruka are absolutely inseparable; two sides of the same coin. She serves as another important feminist example that “traditional” gender performance and sexuality have nothing to do with each other. She defies yet another stereotype of women, especially lesbian women.

Sailor Saturn/Hotaru Tomoe:

My personal favourite. Another character who experiences incredible loneliness, her character arc explores her new friendship with the equally lonely Chibiusa while she struggles with poor health and a mostly absent (and as we learn later, possessed) father. Her friendship with Chibiusa is absolutely adorable. It is an almost ideal best friend situation – no rivalry, no clashing of personalities. They just genuinely enjoy spending time with each other. Chibiusa, now having learned how to be a good friend, worries about Hotaru and does everything in her power to help her. In the S season, Hotaru has the incredible burden of carrying three separate identities – the good (herself), the evil (Mistress 9) and the neutral (Sailor Saturn). Uranus, Neptune and Pluto’s mission is to prevent the awakening of Sailor Saturn, who has the power of life and death and is prophesied to destroy the world. At the end of the season, Hotaru overcomes Mistress 9’s possession by drawing power from her love for others, namely her father and Chibiusa. This love also allows her to turn the prophecy on its head; she uses her destructive powers to destroy evil from its inside, knowing that she will not survive the effort. But, since she also has the power of life, she is instantly reincarnated as a baby, and rescued by a despondent Sailor Moon. She is similar to Usagi in this sense since she is willing to make the ultimate sacrifice for others. Her storyline is resumed two seasons later in the Stars season, and has some very interesting feminist subtexts. Sailor Pluto, recognizing that Saturn’s power will soon be needed once more, adopts Hotaru from her amnesiac father. Due to the pressing need for Saturn’s power, Hotaru grows physically and intellectually at a staggering rate. Setsuna, Michiru and Haruka raise her together, and Hotaru sees each one equally as her parent, calling them Setsuna-mama, Michiru-mama, and Haruka-papa. Similarly to how positively Haruka and Michiru’s relationship is depicted, alternative families are thus depicted positively in this series as well.

I hope you have enjoyed my feminist analysis of the main Sailor Moon cast. This will not be my only examination of the series, as there is so much more I want to say and not enough room in one Tumblr post to say it. The main point I want to get across is just how incredible and important this series is for women of any age. It depicts female characters of incredible strength, ability, kindness and diversity. It shows us just how badly we need more shows like Sailor Moon in the world, and how very little attention is given to superheroines. (Still waiting on that Wonder Woman movie, Warner Bros.) 20 years later, Sailor Moon is still groundbreaking, still influential, still feminist. And in the name of the Moon…that’s pretty awesome.

Original source for the character images borrowed from Manga Style!.

Myrna Waldron is a 25-year-old pop culture fanatic with a special passion for animation. She can be reached on Twitter at @SoapboxingGeek, where she muses openly about whatever strikes her fancy.